Archive for February, 2015

Tuesday, February 17th 2015

PART 2: Help Name My New Fitness Studios

Things are heating up... Today I share with you a status update - and a request for YOUR input on a few more names I've brainstormed (and have reserved the .com's just in case one of these becomes THE 'winner'.... First the status update: A - The general zone for location #1 has been chosen. Tomorrow I start contacting retail space brokers/agents to secure the ideal spot. (I'll be planting seeds for locations #2 & 3 during this process). B - Preliminary franchise roll-out plan is being mapped out. (this will kick in toward mid/end of 2016) C - a few secrets that will have to wait until "the timing is right" to reveal :-)

And next is... My Sweet Request:

If you gave input on PART 1 last week - I thank you dearly - and would also love to hear what you think of the 4 new possibilities below... Keep in mind that any of the names/ideas that came up last week could be come a sub-brand/program under the main brand... any one of them can become a 'seasonal' program - or even a home program that clients can follow on days when they can't make it into the group training studio, etc... REMEMBER: this is a BIG decision that will set the stage for a unique fitness studio concept that can become a world-wide brand and help many, MANY people in the process... So, just know that YOU are helping me 'shape' the world here.. And I appreciate you taking the time to share your thoughts and feedback. :-)

So... Here are the 4 additional names:

NOTE - I already reserved the .com's for all 4 just in case one becomes "the one".

1 - Rapid Shape Fitness

2 - Rapid Sculpt Fitness

3 - Quick Shape Fitness

4 - Quick Sculpt Fitness

And here's a quick slogan that just came to me: "The Best You - for LIFE" ok - your turn - let me know what you think below - even if you still like one of the original ideas from PART 1. Let me hear it. Just post below... Your trainer for life, Joey Atlas PS - as a side note - and possible inspiration for you... I wanted to add something more to this post to simply say "THANK YOU" for being here - and adding your energy... So I started to search my files for a good photo - and I found these.. So, I share this personal "before and after" photo of me at around 24 years old to illustrate something VERY important, insightful and hopefully - helpful...
[caption id="attachment_1450" align="alignnone" width="401"]joey's before and after at 24 years old Joey's 3-month before and after at 24 years old[/caption]
Yes - although a photo says a thousand words - the point I'm making is this: Life is long and we all face challenges, "up & downs" if you will... The photo on the left was me reaching a "low" and deciding it was time to turn things around, hence my personal before and after mission. You see the results of the work - 3 solid months worth. I'm human. We all are. But we still are meant to be our best - and bring the world our best. The obstacles and challenges come along to help us focus more, to push us even higher... I'm almost 45 now. And had several more "ups & downs" in the last 20 years. But I've never given up, never threw in the towel... I hope I inspire you to do the same. Never throw in the towel. Life has lots to offer. Even when things look dark... So, Get After It!!
Tuesday, February 10th 2015

Help Me Name My New Fitness Training Studio

YOU are about to help me change the world - for the better... See, by the end of this year (maybe even by late Summer) I plan to open the first of many unique fitness training studios based on my methods. If you’ve been with me long enough, you already know I used to have a 1-on-1 training studio that I had to close down due to feeling “100% burnt out”. That challenging experience is what fueled me to start creating dvds and online programs, back in 2006, to reach people all over the world... The online journey has been incredibly amazing and rewarding. To know I’m reaching and helping people in every country is simply awesome. I’d have never thought my top program would be translated into 5 other languages at this point - but it is!! The last 9 years have been an opportunity to think, envision and create. And with that, I’ve come full circle - ready to open a local studio again - based on a unique fitness methodology - and with the big-picture intent to have MANY of these locations all around the world (think “fitness franchise”). It’s early stages right now - but many things are in motion behind the scenes - and as things progress, I will share EVERYTHING with you - right up to opening day - and beyond (videos, photos, etc…) So, this takes me to the original purpose of this email... I would LOVE your input in helping me name the fitness studio. So far - here are the 5 names I have come up with (so far). The key to these names are: a - they are unique (words made up by combining 2 or more other words) b - they are available (I was able to secure the .com domains for them) c - they are trademark-able d - they possess “branding-power”

1 - SculptaBody Fitness

I derived that one from "sculpt the body".

2 - JuveBody Fitness

This one came from the idea of "rejuvenating the body" and/or "restoring youth (juve), anti-aging, etc."

3 - BodyLiit Fitness

This one is based on one of the key ingredients in my method of training, which is: "Low-Intensity Interval Training" = Liit (OPPOSITE of the controversial HIIT approach, which is NOT realistic, or even necessary, for most people)

4 - LiitBody Fitness

Just a reverse of the word order above. A subtle difference, but a good one to consider :-) The neat thing about this "Liit" word is that is spawns some VERY catchy fitness slogans, such as: "Did you get Liit today?" "Time to get Liit.", etc...

5 - LiitFit (or Liit Fit)

An even "tighter" variation. Could be a real winner :-)

Which One Do YOU Like?

Let’s keep this simple. If you like one of the above names, just post your choice below AND please share WHY you prefer one over the others. ALSO - if you have your own unique idea - PLEASE DO share it below as well. I’m open to hearing all ideas :-) And please feel free to share any other thoughts, comments or questions below. You know I LOVE hearing from you... I’ll be back online later to interact and answer any questions posted. THANK YOU!!! Your trainer for life, - Joey Atlas